
NORTHVILLIANS,
Valentine’s Day 2024 – It’s that time of the year again, when we slow down and think of those close to us. Valentine’s Day is the perfect occasion to honor those we love, with a gift to our spouse, significant other, friend, family member or neighbor. Take a moment to reach out and spread some Valentine cheer, and let those in your world know how much you appreciate them.
BACKGROUND ON VALENTINE’S DAY
- Valentine’s Day, also called Saint Valentine’s Day or the Feast of Saint Valentine, is celebrated annually on February 14th. Its origins can be traced to Rome (496 A.D.), having originated as a festival day honoring the Christian martyr Saint Valentine.
- Through traditions it has become a significant cultural, religious, and commercial celebration of romance and love in many regions of the world.
This week, like I have done in the past, I’ll review previous Northville Records going back to the 1800’s to show what was written about Valentine Days.
Valentine Days of Yesteryear:
1897 – A special section was written for the first time in The Northville Record (which dates back to 1869) featuring Valentine’s Day gifts. This year included a special page with illustrations (see above) and a variety of romantic stories and poetry.
1923 – Again, a hundred+ years ago, a whole section in the paper was dedicated to local Valentine’s Day specials. Northville Drugs (Lucy and the Wolf today) offered chocolates, cards, and special RED fountain drinks.
1939 – My grandfather’s Northville Electric Shop (Baby Baby resale store today) advertised practical Valentine gifts, including radios, lamps & electric clocks to “Make life easier for Mom.” Additionally, Freydl’s Women’s Store (now Adorn Fine Flowers) published this racy poem …
If you’ve a special Valentine
And you’d like to make her thine
Glance about at our gay array
Of perfume, jewels, and lingerie.
1940 – The D & C Store (Great Harvest Bread) advertised 29-cent heart-shaped Candy Boxes.
1949 –Freydl’s Men’s store (Genitti’s Theater today) had a V-Day tie sale…all ties for 64 cents.
1957 – Paul’s Sweet Shop (Mill Race Village General Store) previously stood where Studio 170 is today. They advertised “Paul’s candies make Happy Hearts” and reminded shoppers that their fine candies were homemade. Proprietor Paul Folino was previously a Mayoral candidate & Citizen of the Year Award recipient.
1958 – Cupid’s Guide to Valentine gifts from local stores debuted in The Northville Record.
1959 – WJR’s vocalist Jan Wynn was featured with the Jimmie Clark orchestra (sponsored by the Northville Rotary Club) at its Valentine dance at the Community Center.
1964 – A Valentine’s dinner-dance was sponsored by the Northville Newcomers Club and was hosted at the VFW Hall. Northville was always known for Valentine’s Day dances, from big bands in the late 1800’s and early 1900’s to Rockers in the 1960’s & 70’s.
1968 – Bob Seger played at “The Cavern” in town around Valentine’s Day in ’67 & ’68. He actually performed four times there in 1967 and again in 1968, just before he headlined at Cobo Hall. The Anti-War song that hit the top of the charts in Europe entitled “2+2” was reportedly debuted at The Cavern before it was released in 1968.
1981 – Genitti’s had jars of jellybeans along with various candy sticks (Red & White) on their window ledge for Valentine’s Day. They also had extra sweets at their counter for the holiday.
2013 – The Record featured photos of town Seniors on the front page enjoying their annual Valentine’s Day gathering at the Community Center. Today, the tradition continues with the Senior “Valentine’s Day Lunch” (see events section for details).
Let’s move forward helping others and reaching out during this Valentine’s Day period to keep all connected in the community!
Keep that Northville Valentine’s Day Faith!

Brian Turnbull
Mayor – Northville
BTurnbull@ci.northville.mi.us / 248.505.6849
(Reach out to me anytime or forward this communication to others interested.)
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